Recently, Tesla has updated its Referral Program in Europe so that those who purchase a Model 3 and Model Y or more premium vehicles, such as Model X or Model S vehicles, will get a reward. Both new and inventory vehicle purchases are eligible for this offer, letting customers take advantage of the program. This is happening as demand for the Model Y builds and the company begins to deliver it to clients in Europe.
Tesla Expands Referral Program in Europe to Include Model Y
Model 3 and Model Y Rewards:
- Buyer Reward: 650 miles (or 1,000 kilometers) of free supercharging
- Referrer Reward: 650 miles (or 1,000 kilometers) of free supercharging
New Model Y owners benefit a lot from these rewards, as they no longer have to pay to charge their car when driving far. It also gives existing Tesla owners the motivation to encourage their loved ones to buy Tesla cars.
Model S and Model X Rewards:
- Buyer Reward: €500 / £500 off the vehicle price
- Referrer Reward: €250 / £250 in Tesla credit
This program allows the Model S and X to keep their high-priced image and gives big advantages to both the buyers and those who successfully share the referral.
Why the Model Y Addition Matters
The inclusion of the Model Y in the Referral Program is significant. As Tesla’s best-selling car worldwide and an exceptional electric SUV in Europe, the Model Y’s popularity has grown quickly because of its versatility, good performance, and pricing. The move to add it to the Referral Program could speed up Tesla’s sales while motivating and rewarding drivers who refer others.
Buyers of the Model Y from Europe had not been offered referral incentives for a long time, and as a result, the referral program was not completely aligned with Tesla’s biggest market. With this update, Tesla is making up for the previous error and now supports its grassroots marketing even more.
How the Referral Program Works
Rewards are given only when the buyer uses the right referral link and the referrer enters it when signing up. Once a qualifying vehicle is delivered, the right reward is given to every party by the system. Both credit and Supercharging benefits are available to see and manage through the Tesla app.
Tesla wants both customers and shoppers to follow in line with the company’s overarching model by using the Internet and interacting on social networks rather than visiting dealerships.
What makes the update special is that it covers all vehicles from those freshly rolled off from factory to the inventory models. They are already made and can be delivered faster to the buyer. Buying an inventory car at Tesla allows buyers to enjoy the same referral rewards, so they can quickly join the Tesla family.
Conclusion
The new update to Tesla’s Referral Program proves the company is dedicated to growing with its community. The incentive program for both new customers and existing owners allows the company to form better client connections and encourages more people to switch to electric cars in Europe.
Now that Model Y is included in the rewards system, Tesla fans have extra reasons to share and try out electric vehicles, and new customers now have more reason to switch to electric.
