Tesla is on the verge of releasing its most extensive software product to date, the Grok AI, with the rollout expected as early as next week. With the potential of creating a revolution in the in-car industry, Grok is the next big step in the current voice command system that the automaker has.
Elon Musk said on X (formerly Twitter) “Grok is coming to Tesla vehicles very soon. Next week at the latest.” The announcement is a part of Tesla’s larger 2025.26 Summer Update, a significant software update designed to improve the in-car experience. With Grok’s integration, Tesla will reach a major turning point in its development, turning the vehicle into a conversation partner driven by state-of-the-art AI rather than just a means of transportation.
Grok is coming to Tesla vehicles very soon. Next week at the latest.
— Elon Musk (@elonmusk) July 10, 2025
What is Grok?
Grok is an AI chatbot developed by xAI, Elon Musk’s artificial intelligence company, designed to compete with other large language models like OpenAI’s ChatGPT and Google’s Gemini. What sets Grok apart is its integration with real-time data from X and a conversational style often described as “witty, rebellious, and informative.”
Grok was first introduced for premium X users, offering real-time summaries, answering complex questions, and even generating content. Its arrival in Tesla vehicles means drivers and passengers alike will gain access to these capabilities through their car’s infotainment system.
Grok is one of the few systems that supports a customizable persona. There is a wide assortment of personality profiles that the user can choose such as assistant, doctor, storyteller, language tutor, among others. Feeling like an assistant co-pilot, a lullaby to your children, or a language lesson on your train ride? Grok knows how to best serve you.
The opportunity to adjust to the user, beyond just configuring settings to their preferences, is not only a great user experience factor but also a way of making Tesla a leader in creating the sensation of a personal, customized system that is learning your preferences and adjusting to them, one that is adaptive and even fun.
Built for the Latest Tesla Hardware
Grok will not be made available to Tesla cars using the older AMD-based infotainment systems, which shoved the prior Intel Atom units out in 2021. This is the hardware requirement to make sure that the system can handle the processing demands of Grok, particularly in the provision of real-time data and dynamic rendering of personalities.
The owner of older Tesla models that are powered by Intel Atom chips will not get the feature since the systems cannot recognize the required performance. Tesla has not yet stated whether such vehicles are going to be provided with an option of retrofit.
To unlock Grok’s full potential, Tesla owners will need an active Premium Connectivity subscription. It already comes with superior navigation, satellite maps, video streaming, and so on, whereas Grok’s connection with real-time data depends on the internet connection, so subscribing to the service is vital.
This might be a certain disappointment to some, but it is in line with the Tesla model of providing high-value features as optional high-value add-ons, which assist in financing further software development.
